About Reid Stewart

Reid interned with us in 2016. He's a talented guy with a passion and history in the advertisement industry.

The Truth of Freebies

2017-01-18T14:27:00+00:00 November 1st, 2016|

Free products or ‘freebies’ are used to create a relationship between the brand and the consumer, giving the impression that the company values the consumer by giving them what is ‘more or less’, a gift. Who doesn't like receiving gifts? Freebies may have been totally free in the past, but this seems rare nowadays. The modern [...]

The Pretty Women Theory and Julia Robert’s Bags

2017-01-18T14:31:22+00:00 October 4th, 2016|

It’s been a year since the law requiring large shops in England to charge 5p for all single-use plastic carrier bags. Here are some of our thoughts over the past year: Think back to Pretty Women, released in 1990. We all remember the iconic scene of Julia Roberts walking down the street, presenting all her branded [...]